How do you PR an Initial Coin Offering (ICO)?

icoWhy getting media coverage for Initial Coin Offerings is changing

Got your head round Blockchain yet? Become an authority on cryptocurrency? One of the key technologies of 2017 is, ironically enough, also one of the most complicated. For a quick primer visit here.

Yet Blockchain could potentially disrupt so many industries, which is why so many people in the tech, and especially fintech space are obsessing over it.

It isn’t just the preserve of the geeky hard core either. The WSJ ran this article recently which pointed out how Blockchain could become the conduit for companies attracting finance thereby rendering the careers of Venture Capitalists redundant.

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How do you PR an Initial Coin Offering (ICO)?