The journey of Clarity PR over the past (nearly) four years has been a challenging one, mirroring the ups and downs of many of the tech startups that we cut our collective teeth working with.

However, we’ve emerged stronger than ever, with a very talented team of creative, dedicated and inspired individuals, and we’re continuing to grow. While our growth is another story, here’s a related tale – that of Clarity branching out from what has been our traditional service offering to date.

We’ve always looked to hire people who have worked in the media at Clarity PR – reporters, editors, producers and the like from newspapers, magazines, online and broadcast – for the unparalleled expertise they bring in knowing what makes a story and how journalists work. However, for those journalists used to writing thousands of words of copy a day, it can be a bit of a change and that’s why some – and I include myself in this – find the appeal of going back to their roots very strong.

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